Yandex Direct
Ads on Yandex, the search engine used in Russia: Campaign Wizard builds ads from a link and AI adds copy.
What it is
Yandex Direct is the advertising platform of Yandex, the search engine used mainly in Russia and neighboring countries; its interface is in Russian. In Campaign Wizard you give a link to a page, and the service suggests up to five headlines and images and up to three versions of the text. The "neuro-ads" feature, built on YandexGPT and YandexART, adds extra ads to a campaign, and moderators review them before launch. The tool itself is free: you pay for clicks or conversions, depending on your strategy. Check at sign-up whether it is available in your country.
- Yandex
- Search
- Advertising
Who it is for
Professions we suggest this tool for:
Price
Free
Plans change; current prices are on the official page: yandex.ru
Alternatives
- VK Ads · The ad platform of VK, the Russian social network: AI generates ad images from a text description.
- Google Ads (AI Max) · Google search ads with AI Max and Performance Max, where you pay only your ad budget.
- Microsoft Advertising · Ads on Bing, Yahoo and DuckDuckGo, with a Copilot assistant that writes ad copy and makes images.
Official site
Checked: October 2026 · source