Unit economics calculator

What it is

Helps you see, before you start running ads, whether there's room to pay for acquiring customers. You enter the price and the cost of one sale and see what's left. If what's left is small or negative, change the price or the costs first, and only then bring in more customers.

Where to get it

Lessons that use it

• 7.1Unit economics made simple: what a customer is worth

Professions it helps

• 🎯PPC and paid social specialist
• 🛍️Amazon / e-commerce marketplace manager
• 🍽️Restaurant or cafe owner
• 🌾Farmer and agronomist

More in Spreadsheets and calculators

• 💵Price calculator · The lowest price for a service or product: below it, the work doesn't cover your costs.
• 🎯Break-even point · How many sales a month you need to cover your fixed costs.
• 🧰Cost of your AI tool stack · What all your AI subscriptions cost per month and per year, and which ones are worth a second look.